Financial wellbeing campaign

Published Wednesday 15 July 2020 at 10:12

“We’re here to help” is the message from the council and its partners as part of a new campaign to support the financial wellbeing of the borough’s residents in response to the coronavirus pandemic.

The social media-led campaign, which launches today (Monday, July 13th) will signpost to various local and national services and areas of support on a range of topics including money and debt, welfare, homes and housing, fuel, loan sharks, food, gambling and work and employment.

Partners organisations involved include: Shelter, Jubilee Tower Credit Union, Lancashire Women, Carer’s Service, Age UK, Care Network, Stop Loan Sharks and Community & Business Partners.

The campaign will target the whole population of Blackburn with Darwen with relevant messaging via the Council’s corporate social media channels for a period of two weeks.

It will be the launching point for a longer-term project to support the residents of Blackburn with Darwen through the financial difficulties caused by coronavirus.

Keep an eye on Blackburn with Darwen Council’s social media channels as the campaign rolls out over the next few weeks.

Councillor Damian Talbot, Executive Member for Public Health and Wellbeing, said:

We know how incredibly difficult the coronavirus situation has been for everyone as we have found ourselves in such unprecedented circumstances.

Whether it involves help to manage money, pay off debt, financial support for unpaid carers, help with heating homes, gambling, loan sharks or help around food and free school meals, being guided towards a place of good financial wellbeing is so important for so many reasons.

That’s why we and our partners are so keen to tell people ‘we’re here to help.’ Throughout the course of the campaign we will raise awareness of, and signpost people to, a range of brilliant services that are available for help and support at this time.

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