Campaign supports financial wellbeing during lockdown

“We’re here to help” is the message from the council and its partners as part of a campaign to support the financial wellbeing of the borough’s residents during the current coronavirus lockdown.

The social media-led campaign, which launches today (Wednesday, November 11) will signpost to various local and national services and areas of support on a range of topics including money and debt, welfare, homes and housing, fuel, loan sharks, food, gambling and work and employment.

Partners organisations involved include: Shelter, Jubilee Tower Credit Union, Blackburn Foodbank, Lancashire Women, Carer’s Service, Age UK, Care Network, Stop Loan Sharks and Age UK.

The campaign will target the whole population of Blackburn with Darwen with relevant messaging via the Council’s corporate social media channels for a period of around two weeks.

It will link in with other national campaigns including Self Care Week (November 16-22) and Fuel Poverty Awareness Day (November 27.)

Keep an eye on Blackburn with Darwen Council’s social media channels as the campaign rolls out over the next few weeks.

Councillor Damian Talbot, Executive Member for Public Health and Wellbeing, said:

During this ongoing national lockdown period, it’s vitally important that we continue to support our residents – especially as we have been under enhanced restrictions for some months now in Blackburn with Darwen.

Supporting wellbeing includes financial health and we know how strained finances have been for so many during this time. So whether it involves help to manage money, pay off debt, financial support for unpaid carers, help with heating homes, gambling, loan sharks or help around food and free school meals, the message from ourselves and our partners is: ‘we’re here to help.’

Throughout the course of the campaign we will raise awareness of, and signpost people to, a range of brilliant services that are available for help and support at this time.